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Tag: predatory-pricingLINK

Predatory Pricing

February 7, 2015 by: Content Team

Also referred to as “undercutting,” predatory pricing refers to a strategy undertaken by a company intended to drive competition out of business by offering its goods or services at a price far below the market rate. Even those who many be considering opening a new competing business in the area, if unable to meet and sustain equally low prices, often […]

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