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Tag: puffery

Puffery

September 22, 2016 by: Content Team

Puffery is a form of advertising in which a product or service is praised as being superior to all others like it, without any evidence to back up the claim. This is done for the sole purpose of attracting buyers that might not otherwise give the produce or service any attention. Puffery can normally be found in advertising or promotional […]

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